John Rideout and Harold Van Doren. Skippy-Racer. 1933
Mass-produced in Toledo, Ohio, the Skippy-Racer was expressive of a material culture of personal freedom, mobility, and consumer choice. Advertising emphasized its stylish streamlining, speed, and innovative features such as ball-bearing wheels. Priced at $4.95, it was nevertheless beyond the reach of many children still living in abject poverty during the Depression years–and thus a reminder of the uneven reach of modern design.
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